Language in International Business Developing a Field JIBS Special Collections, Klasyczna, niska cena

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Language in International Business Developing a Field JIBS Special Collections, Klasyczna, niska cena

237zł Language in International Business Developing a Field JIBS Special Collections, | Books, Comics & Magazines, Textbooks, Education & Reference, Adult Learning & University Klasyczna, niska cena Książki i czasopisma,Książki naukowe, fachowe i poradniki bestlawnmower2017.com decorated1go-h6jngbc84

Language in International Business Developing a Field JIBS Special Collections, Klasyczna, niska cena

Parametry przedmiotu

Stan: Nowy: Nowa, nieczytana, nieużywana książka w idealnym stanie, wszystkie strony, bez uszkodzeń. Aby poznać ... Dowiedz się więcejo stanie przedmiotu ISBN: 9783319427447
EAN: 9783319427447 Publication Year: 2016
Type: Textbook Format: Hardcover
Language: English Publication Name: Language in International Business: Developing a Field
Item Height: 216mm Author: Terry Mughan, Mary Yoko Brannen
Publisher: Springer International Publishing A&G Item Width: 140mm
Subject: Business Item Weight: 5023g
Number of Pages: 308 Pages

O tym produkcie

Product Information
Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today's increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu
Product Identifiers
PublisherSpringer International Publishing A&G
ISBN-139783319427447
eBay Product ID (ePID)228311644
Product Key Features
AuthorTerry Mughan, Mary Yoko Brannen
Publication NameLanguage in International Business: Developing a Field
FormatHardcover
LanguageEnglish
SubjectBusiness
Publication Year2016
TypeTextbook
Number of Pages308 Pages
Dimensions
Item Height216mm
Item Width140mm
Item Weight5023g
Additional Product Features
Series TitleJibs Special Collections
EditorTerry Mughan, Mary Yoko Brannen
Country/Region of ManufactureSwitzerland

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